MG
the fastest growing auto brand
"In the first half of 2020, overall new car sales in Britain
declined by 49 per cent compared with the first six months of 2019.
Yet MG registrations rose by 23 per cent. Astonishingly, its
the only mainstream company to show a half-yearly hike in 2020.
More impressively, in June 2020 compared with June 2019, the UK market
fell 35 per cent, but MG sales rose by 88% making it the fastest-growing
automotive brand. The firm is also on course to sell more cars
in pandemic-stricken 2020 UK than in pandemic-free 2019. Astonishing".
Auto Express add "now 95 years young, the once-unloved child
finally seems content with SAIC as its wealthy, distant daddy. MG
is at last able to enjoy life and as a record-breaking world-beater,
no less. Allegedly superior rival companies who are struggling to
sell cars this year now look at the firm with envy, bewilderment and
admiration. Really? Yes, really".
When you see the sales success of MG in the UK and markets in Far
East, like Thailand, clearly the perception and reality of the MG
brand today is changing. Whoever would have thought MG would make
a pickup truck - and race them!
Bangkok Motor Show 2020
Photo report
& Video
& Video
Posted: 200726 |

New MG ZS - Available
from £15,495
See the MG range on the Brown & Gammons website
|

MG had one of the
largest stands at the Bangkok Motor Show only at par with Toyota/Lexus
combined. Report
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In
an Auto Express online
article Mike Rutherford says "Cynics say MGs
colossal success is down to mega production volumes, economies
of scale, inexpensive old tech, plus products that are cheap
n nasty in terms of design, build and finish. But
nothing could be further from the truth. While Audis, BMWs and
Mercedes are now so common that at least one sits in almost
every street, MGs are far more rare and therefore more
exclusive! And while those three brands beat the humble England-based
firm for overall quality, desirability, interiors and more,
some German exteriors have looked slightly iffy recently, whereas
the latest MG designs from Carl Gothams London studio
are beyond budget-brand standards.
The range starts at £12k, and ends at around £30k
for a top-spec MG EV. But Longbridge-engineered MGs are inexpensive,
not cheap; closer to nice than nasty; built and priced to sell
instead of being overproduced/overpriced, and left to languish
in compounds.
The firm has beaten many of its rivals to the punch by successfully
selling pure-electric cars to buyers with budgets of around
£25,000. But this is just one reason for MGs industry-leading
rise. Also offered to customers are free charging cables/home
charger units/EV servicing packages, up to £2,500 deposit
contributions, reasonable (4.9 per cent) interest rates, plus
Kia-like seven-year warranties. Importantly, swappage
not scrappage is MGs latest message; up to £7,280
off a brand-new model is promised. How good is all that?
The company is clearly giving its rivals brutal lessons in pricing
and selling. Look, listen, learn and copy is my advice to them.
More than ever, value for money is the No. 1 priority for real-world
motorists with ever-decreasing disposable incomes. World-beater
MG has already sussed this. Im staggered other, allegedly
smarter, makers havent done the same". |
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